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Microsoft's Holy Trinity: The '-Craft' Collection is Finally Complete
Microsoft Post #4125, on Jan 28, 2022 in TG

Microsoft's Holy Trinity: The '-Craft' Collection is Finally Complete

Why is this Microsoft meme funny?

Level 1: Collecting All the Toys

Imagine one of your friends loves a certain series of toys – let’s say there are three special action figures that all share a theme. He got one of them a few years ago, then another one later on, and finally, just recently, he managed to get the last one in the set. He lines up these three prized toys on his shelf and proudly exclaims, “Finally, I have them all!” He’s excited because his collection is now complete. This meme is joking about the same kind of situation, but instead of a kid and toys, it’s a big company (Microsoft) and video games. Microsoft went and bought the makers of three big games (Minecraft, Warcraft, StarCraft) over the years, kind of like collecting all the pieces of a set. The picture shows Microsoft as a cartoon character eagerly holding onto the three game titles as if they were those special toys. It’s funny in a simple way: we usually think of kids or fans collecting things they love, and here we see a huge company acting like that kid who’s happy to have every item in the collection. The joy and pride of “having them all” is what makes it cute and humorous – even a massive business is portrayed as if it’s just thrilled to complete its favorite set.

Level 2: All the “Craft” Games

This meme jokes about Microsoft buying up several famous video game franchises – specifically, the ones that end with the word “craft” in their title. In real life, Microsoft has been on an acquisition spree in the gaming world. For example, Microsoft bought Mojang, the Swedish company that makes Minecraft, back in 2014. Minecraft is a hugely popular game where you build things out of blocks in a vast world. Years later, in 2022, Microsoft announced plans to buy Activision Blizzard, another giant game company. Activision Blizzard is the publisher behind Warcraft and StarCraft, which are classic strategy game series. Warcraft is best known for its fantasy battles (and the massive online game World of Warcraft), and StarCraft is a science-fiction strategy game that was big in competitive gaming. If this Activision-Blizzard deal went through, Microsoft would end up owning all three of these major “Craft” titles. This kind of big purchase is part of a gaming_consolidation trend – meaning a few huge companies (like Microsoft) are coming to own many of the popular games and studios. It’s like Microsoft was collecting famous games to add to its library, similar to how you might collect rare items in a game.

Now, let’s describe the meme image. It’s using a scene from the cartoon Gravity Falls. In the top panel, we see three thick books lying on a table. Each book’s cover has a title pasted on it: MINECRAFT, WARCRAFT, and STARCRAFT. Below the books, the caption says, “After all these years.” This suggests a long time has passed while gathering these items. In the bottom panel, there’s a close-up of an older cartoon character named Grunkle Stan (from Gravity Falls). In the meme, a label MICROSOFT is placed over his face to show that he is representing Microsoft. Underneath him, the caption reads, “Finally, I have them all.” In the original show scene, this character is excited because he’s finally collected three important journals after a long search. The meme replaces those journals with the names of the games. So effectively, it shows “Microsoft” as that character, proudly announcing it has finally collected all of the “Craft” games. It’s a fun visual way to say: Microsoft took a long time, but now it has every craft_game_trilogy item in its possession.

The humor here mixes a GamingReference with a TechIndustryHumor twist. On one hand, if you’re into games, you know Minecraft, Warcraft, and StarCraft are big, beloved titles. Seeing them grouped together is instantly recognizable. On the other hand, if you follow tech news, you know Microsoft has been buying game companies (the microsoft_acquisitions pattern). So the meme clicks when you realize it’s portraying a huge company in a playful way – like Microsoft is a collector completing a set. For a junior developer or someone new to the tech scene, the meme is basically saying: Microsoft has gathered all these famous “Craft” games under its roof, just like someone collecting all the rare cards in a series. It also highlights a bit of CorporateCulture satire – big companies sometimes act almost like gamers themselves, trying to “win” by owning all the cool games. By using a cartoon template (the stan_pines_template from Gravity Falls), the meme makes the message clear and simple: Microsoft is happy and a little smug about owning everything with “craft” in its name. It’s funny because it’s a lighthearted take on real business moves, showing a normally serious corporation behaving like a giddy fan who just finished a long collection.

Level 3: Gotta Buy ’Em All

Microsoft’s long journey from software giant to gaming powerhouse is encapsulated in this meme. Over years of microsoft_acquisitions, the company has engaged in a marathon buying spree to control some of the biggest titles in GamingCulture. The meme highlights a cheeky pattern: collecting every famous video game ending in “craft.” It’s poking fun at an IndustryTrends_Hype where tech titans consolidate the industry – a TechIndustrySatire on how CorporateCulture treats game franchises like collectibles. After all these years, Microsoft finally holds the complete craft_game_trilogy.

Let’s break down the trilogy. In 2014, Microsoft purchased the Swedish studio Mojang, acquiring Minecraft, the sandbox phenomenon of creative block-building. Fast forward to January 2022 – Microsoft announced plans to acquire Activision Blizzard in a record-breaking deal (nearly $69 billion). Activision Blizzard owns the legendary Warcraft and StarCraft franchises. Warcraft (with its fantasy strategy games and the MMO World of Warcraft) and StarCraft (a sci-fi strategy game that became an esports staple) were the crown jewels of Blizzard Entertainment. By targeting Activision Blizzard, Microsoft set out to grab those jewels. If the activision_blizzard_deal closed, Microsoft would effectively own all three iconic “craft” game universes. The meme’s subtitle “After all these years.” nods to that timeline – it took about eight years from buying Mojang to (potentially) snagging Blizzard’s crafts – while “Finally, I have them all.” captures Microsoft’s triumphant endgame: the gaming_consolidation is complete. One could almost express this collection quest in pseudo-code, as if Microsoft had a script to gather these franchises one by one:

games = ["Minecraft", "Warcraft", "StarCraft"]
for game in games:
    Microsoft.acquire(game)   # Buying each 'Craft' franchise studio
print("Finally, I have them all!")

The image itself is a clever use of a gravity_falls_meme format. It grabs a scene from the cartoon Gravity Falls where the character Stan Pines (Grunkle Stan) finally unites three long-sought magical journals. In the original show, Stan dramatically says, “After all these years… finally I have them all,” upon collecting the last book. The meme replicates that scene with a tech twist: the three red journals on the table are labeled MINECRAFT, WARCRAFT, and STARCRAFT in bold text. This visual metaphor represents each game franchise as a prized tome. In the second panel, Stan’s face is labeled MICROSOFT, turning him into a stand-in for the company. The caption underneath reads exactly what Stan says in the show: “Finally, I have them all.” By using the stan_pines_template, the meme creator connects a pop-culture moment to real-world corporate news. It’s an inside joke bridging a kids’ cartoon and the tech industry: Microsoft is portrayed like a gruff treasure-hunter who spent years tracking down these “craft” artifacts.

Why is this funny to those in the know? Because it’s absurd yet accurate. Microsoft really did sweep up these famous franchises as if checking items off a list. The humor lies in treating multi-billion-dollar deals like completing a collect_them_all side quest. It resonates with seasoned developers and gamers who have watched big companies gobble up beloved independent studios. There’s a wink to the audience: we all recognize that mix of awe and sarcasm when a tech giant announces another acquisition. The meme exaggerates reality just enough to make us laugh – Microsoft isn’t literally an old cartoon uncle hoarding mystical books, but its behavior with MicrosoftProducts in gaming comes pretty close to a collector finishing a set. It’s TechHumor gold because it captures a complex industry trend (media consolidation, anti-trust concerns, the power of IP) in one relatable, nerdy image. Seeing Microsoft boast about owning Minecraft, Warcraft, and StarCraft is like watching a kid complete their sticker album – it’s satisfying, a bit ridiculous, and spot-on commentary about the state of the gaming ecosystem. And for those of us who remember the history, there’s even a hint of nostalgia: these GamingReference titles were once scattered across different companies, and now the tech world has come full circle with all the “Crafts” under one roof. It’s a corporate_collect_them_all punchline that lands because it’s rooted in truth.

Description

This is a two-panel meme using the 'Finally, I Have Them All' format from the animated series 'Gravity Falls.' In the top panel, three ancient, mysterious journals labeled '1', '2', and '3' are lying on a surface. Each journal has been edited to bear the name of a legendary video game franchise: 'MINECRAFT', 'WARCRAFT', and 'STARCRAFT'. The subtitle 'After all these years.' is visible. The bottom panel shows the character Grunkle Stan, who has been labeled 'MICROSOFT', looking triumphant and declaring, 'Finally, I have them all.' The meme humorously chronicles Microsoft's long-term acquisition strategy in the gaming world. It references three of the most influential 'craft'-titled game IPs. Microsoft acquired 'Minecraft' by purchasing Mojang in 2014, and later acquired 'Warcraft' and 'Starcraft' through its blockbuster acquisition of Activision Blizzard, announced in early 2022. For the tech-savvy audience, the meme perfectly captures the culmination of a multi-billion dollar, decade-long strategy to dominate the gaming market, framing it as a simple, satisfying moment of completing a coveted collection

Comments

8
Anonymous ★ Top Pick Microsoft's next investor call will just be Satya Nadella holding up the three game boxes and whispering 'Exodia'. Now begins the epic task of migrating all three to a single .NET backend running on Azure
  1. Anonymous ★ Top Pick

    Microsoft's next investor call will just be Satya Nadella holding up the three game boxes and whispering 'Exodia'. Now begins the epic task of migrating all three to a single .NET backend running on Azure

  2. Anonymous

    Microsoft’s M&A filter must just be `/.*craft$/` - I’m tempted to rebrand our 3 MMLOC monolith as “EnterpriseBillingCraft” and wait for the buy-out

  3. Anonymous

    Microsoft's acquisition strategy is just dependency injection at enterprise scale - except instead of interfaces, they're injecting $70 billion and hoping the integration tests pass in production

  4. Anonymous

    Microsoft's portfolio strategy is just a dedupe job: GROUP BY suffix '-craft', then acquire until COUNT(*) = ALL

  5. Anonymous

    Microsoft's M&A strategy: if it ends in 'craft', it's getting acquired. They've gone from 'embrace, extend, extinguish' to 'acquire, consolidate, craft' - though at $69B for Activision Blizzard, they're paying premium prices to complete their Infinity Gauntlet of gaming franchises. Next up: acquiring Valve to get Dota (the Warcraft 3 mod that got away) and finally achieving full vertical integration of the RTS-to-MOBA pipeline

  6. Anonymous

    Microsoft nabbed Minecraft, Warcraft, and StarCraft - congrats, they now own ICraft; standby for the rename to Azure.Craft.*, mandatory Entra login, and a breaking change across every mod API

  7. Anonymous

    Microsoft's acquisition spree: hoarding game IPs like a senior dev clings to that one legacy monolith 'just in case'

  8. Anonymous

    Microsoft solved dependency hell by pinning Mojang@2014 and Activision-Blizzard@2023; the Game Pass lockfile finally resolves craft@* while antitrust stays an optional devDependency

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